Social media are interactive technologies that facilitate the creation, sharing and aggregation of content (such as ideas, interests, and other forms of expression) amongst virtual communities and networks. Common features include: Online platforms that enable users to create and share con...
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배울 내용 ; Understand the social media foundations · Be able to fully audit their organisation · Plan goals and create a vision · Build a social media strategy · Understand the basics of Youtube, Facebook, Google+, Twitter, Instagram and blogging · Use advanced features of the most popular social networks · Understand the wide scope of social media · Understand the risks of social media · Use social media not just for marketing, but for customer services & PR · Understand the fundamentals of content marketing
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