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Get expert insights for your business and career — in whatever format you prefer. Read articles, stream videos, hear podcasts, watch webinars, and more. Find just the right business...
Content personalization 101 Salesforce uses, and our team governs, a set of terms — called a taxonomy — that gets applied to any piece of content — like this blog post, for example...
Read about content marketing technology, best practices, and customer-centric experiences to help improve your marketing efforts here on the Salesforce blog.
Learn how the Salesforce Content Management System (CMS) helps teams deliver customer data-driven content to any channel or device.
How Salesforce Is Using AI For Content Marketing in 2024 In 2023, generative AI helped us break through writer’s block more than a few times, especially for shorter copy like headlines...
of content before finalizing a purchase. They would rather check out content than look at ads when learning about a company... to content marketing to supplement their sales efforts....
What you’ll learn What is dynamic email content? First- and zero-party data is more important than ever Popular types of dynamic email content Dynamic email content can be done simply How...
at Salesforce: “Clarity is kindness.” Regardless of your industry, your ecommerce content writing should be clear, brief, and simple. That’s true even if you sell complex products...
AWS keeps a user engaged through personalized content while Salesforce delivers personalized subscriber journeys with marketing activations, omnichannel service, and special offers driving...