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When you want to grow your brand or sell your stuff, email marketing is one of the most effective tools. Learn how to do successful email marketing!
Insider’s Email 2.0 enables you to create powerful emails that ensure your emails are spam-free and reach your customer’s primary inbox.
Table of contents: Email marketing strategy · Email list building · Designing emails that convert · Leveraging email AI and automation · Optimizing for delivery and remaining compliant · Measuring the success of your email marketing campaigns · Automate your email marketing campaigns
Your “From,” “To,” “Reply-To,” and routing information – including the originating domain name and email address – must be accurate and identify the person or business who initiated the message. Don’t use deceptive subject lines. The subject line must accurately reflect the content of the message. Identify the message as an ad. The law gives you a lot of leeway in how to do this, but you must disclose clearly and conspicuously that your message is an advertisement. ...
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New to ecommerce email marketing? This guide shares an ecommerce email marketing strategy to drive higher CTRs and sales.
Wondering if contacts actually see your emails? Discover nine reasons your sales and marketing emails are going to spam and what to do about it.
Sending spam emails is illegal in almost every country. But email marketing is a crucial part of many companies' growth strategies. Getting the rules right is essential, because breaking the law on...
Email Marketing - Spam Compliance, In this chapter, we will give you the history of what CAN-SPAM is and tell you what you need to do in order to achieve CAN-SPAM compliance.