Customer retention is the creation of brand loyalty that can result in repeat purchases. It’s measured by returning customers compared to new customers.
Understanding the return on investment (ROI) for customer retention initiatives is crucial in your career. It's about knowing the value of keeping customers coming back and how it impacts...
Holding on to customers is a top priority for most businesses. And it’s much easier to do that when you truly understand what your customers want and expect from your business. Customer retention stats offer valuable insights into customer expectations, preferences, and behavior. They reveal the common factors that keep customers coming back and what tends to drive them away. In this article, we’ll share 65 of the most important customer retention statistics. The more you align your business...
의견 입력하기 4 Service Excellence Service excellence is non-negotiable in the realm of customer retention. It's not just about resolving issues promptly but also about exceeding...
measurement of customer retention should distinguish between behavioral intentions and actual customer behaviors. The use of behavioral intentions as an indicator of customer retention is...
to retention. Acquiring new customers is critical to business growth—but it comes at a high cost. Here’s a breakdown of common customer acquisition cost centers: Outbound, or...
Customer retention is vital to the success of any B2B or B2C business. This guide highlights 10 ways your business can improve customer retention today.
However, retaining the customers you already have is easier and more cost-effective than... lot of customer retention statistics! Let’s recap what I just shared. For starters, the old...
Bill Storey of VOC Research is a Customer Retention Specialist who has spent the last 30 years helping B2B companies like IBM, WordPress and Harvard Pilgrim HealthCare win more business and retain more customers. Bill does this by conducting interviews and analysis in four key areas of competitive research that, when expertly addressed, result in profound results and return on investment for his B2B clients. One of the key service offerings is Customer Retention Analysis.
Customer acquisition is the cost of converting a person into a paying customer. Determining the cost of acquisition requires dividing all expenses dedicated to acquisition by the number of new customers acquired over the same period. Acquisition ...