Browse the list of issues and latest articles from Journal of Business-to-Business Marketing
According to a study conducted by Edelman DXI on behalf of Mailchimp: ; 95% of marketers agree email marketing has an excellent ROI ; 9 out of 10 marketers say that email marketing is very-to-extremely important to their overall marketing strategy ; 4 in 5 customers prefer email over any other form of communication
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