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A marketing plan is a written document that serves as a guide and outline of how a company intends to grow in the marketplace and win against the competition. The marketing plan is usually
MANILA -Checking off the Christmas list has been made convenient because of online shopping, as Filipinos just click “add to cart” items they want including clothes, food and even gadgets. Purchasing via mobile, actually, is a preferred mode particularly among local buyers and the majority of them are expected to spend more on online shopping at this time as they buy their friends and family gifts for the holidays, according to a survey conducted by marketing platform InMobi. However, with the convenience comes risks. Cyberhackers are stepp ...
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MANILA -The national government will start this week marketing efforts in preparation for the issuance of $2 billion worth of dollar-denominated retail Treasury bonds, which is expected to finally happen this coming September based on the latest plans. The Marcos administration’s economic team has set out for New York in yet another sortie, plus a visit to Toronto in Canada to oblige requests from investors for an economic briefing. National Treasurer Rosalia de Leon said in a press briefing that for this latest foreign currency RTB, the mini ...
and marketing. He serves as the CEO and managing director of Airtel Nigeria, which is the... Prior to joining the Zobel family’s telco business, he led SPi Technologies, which specializes...
To solve the complex problems of the skills mismatch in the Philippine economy at this point of fast-changing technologies, which sector has to make a major first step? · The problem: It is effortless to say everyone must take immediate short-term steps for long-term employment and entrepreneurship prospects, since very few can even feel for these as talents produced do not fit the dramatically changing needs. Schools can prepare students for future jobs—but these have yet to be practically defined in curricular offerings beyond the United N ...
Written by: Linda B. Bolido Philippine business seems to be well on its way to recovery after the devastation caused by the COVID-19 pandemic that struck
Addressing inquiries from the media, (in photo from left to right) Mr. Charles Salecina, Deputy Head for Marketing at MR.DIY, Ms. Roselle Andaya, CEO of MR.DIY Philippines, Cheska & Doug...