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Three Rule Changes Bulk Email Marketers Need To Know Email... Any company that sends bulk emails to Google or Yahoo members... According to Google, bulk senders are any company or brand who...
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On Feb. 1, 2024, Google and Yahoo started enforcing new requirements for bulk email senders. The guidelines largely focus on three areas: authentication of outgoing emails, reported spam rates and the ability to easily unsubscribe from email lists. Google defined bulk senders in an early-October 2023 announcement as “those who send more than 5,000 messages to Gmail addresses in one day,” which caught the attention of email marketers in both B2B and B2C circles. Bulk senders that fail to meet...
Information to customers · Special promotional · Upcoming webinars promotion · New products release, etc.