Big Data for HR, Big Data in Marketing, Big Data in Finance, Big Data Applications, Human resources, HR development
Big data is larger, more complex data sets, especially from new data sources. Learn about the definition and history as well as big data benefits, challenges, and best practices.
Data-driven marketing works best in agile settings, where teams can test and iterate in sprints. But with nearly two-thirds of employees working from home, marketing leaders have found it...
In conjunction with 2019 IEEE International Conference on Big Data (IEEE BigData 2019)
By Jonathan Gordon (@JW_Gordon), Jesko Perrey, and Dennis Spillecke (@dspillecke) Big Data is the biggest game-changing opportunity for marketing and sales since the Internet went mainstream almost...
The ever-increasing quantity of data generates enormous challenges, but also generates significant business opportunities for sales and marketing professionals of small and midsize companies.
Once again marketers believe that a lack of data and analytics is the biggest skills gap in their teams. But with upskilling becoming increasingly rarer and recruitment still slow; a solution to th...
Big data is having a huge impact on the world. Here are some big data examples and applications to know across marketing, healthcare and more industries.
Having big data doesn’t automatically lead to better marketing. Find out how to achieve big data marketing success with an integrated marketing management strategy.
Want to know how big data influence your content marketing strategy? This guide covers everything you need to know about it.