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John Battelle's Search Blog News: AdWords Now Using Demographics

9 thoughts on “News: AdWords Now Using Demographics” ; Brent Franson ; Webmetricsguru ; Dustin Quasar Sacks ; akhill chopra ; Mike ; Graham ; Jeremy ; Example Name

Inside AdWords: Bringing the speed of AMP to search & display ads

Tuesday, May 23, 2017 ; Succeeding on mobile starts with getting the basics right. People choose brands that meet their needs instantly and seamlessly. That means no matter how great your site looks, if it loads slowly, users will leave and you’ll miss out. The open source Accelerated Mobile Pages (AMP) Project launched 18 months ago to help make the web better with faster experiences. Since then, we’ve been expanding how we surface fast-loading AMP pages on Google Search — starting with t...

Breaking News! Google AdWords Exploit Seen in the Wild! Yikes! | josh.com

com” which is supposed to be checked against the actual target link by adwords. Yikes! When you click on the link, you end up here… Quadruple yikes! Normally when I get a call like this...

Google AdWords Ads to Stop Showing Review Extensions in January 2018

Google AdWords will stop showing review extensions with ads as of mid-January 2018. All review extensions, along with their performance data, will be deleted from AdWords accounts in early February. ; This change was quietly mentioned in an advertising policies help document. Google notes that advertisers must download their ad extension data before February if they wish to save it. ; AdWords ad extension data can be downloaded by going to the Ads & extensions page and clicking on Extensions. ; Going forward, in order to show addition information with AdWords ads, Google recommends using sitelinks, callouts, and structured snippets extensions.

Inside AdWords: Keyword Tool updated with search volume data

Account structure: You may want to create a new ad group around high-traffic keywords that you find particularly relevant. Closely target ad text and a specific landing page to the small, narrowly-focused set of similar keywords you've found through the Keyword Tool. Budget planning: See how much traffic is available to your keywords so you can better plan your budget. Keyword choice: Search for and select the relevant keywords most likely to return quality leads within your budget.

New Google Analytics Reports Now Integrated with Google AdWords – News announcem

New Google Analytics Reports Now Integrated with Google AdWords Announcement June 27, 2006 As... the AdWords Analysis report and the AdWords Keyword Positions report. Both reports are...

Inside AdWords: Busting Bad Advertising Practices — 2013 Year in Review

Attempts to market counterfeit goods on AdWords decreased by 47% in 2012 and 82% in 2013. In parallel, the volume of complaints about these ads dropped by 85% in 2012 and by another 78% in...

Google AdWords API sunsets April 27

Google AdWords API. Google has given us a year lead time with this notice, and the day is coming tomorrow where the AdWords... AdWords API going away. Again, the AdWords API will be going...

The new AdWords UI uses Dart — we asked why

Google just announced a re-designed AdWords experience. In case you’re not familiar with AdWords: businesses use it to... It’s a complete redesign of the AdWords customer experience...

AdWords now shows ad version history - Search Engine Land

If you’re one to edit ads in AdWords rather than pause or remove old ads, then add new ones... To get to the new version history screen, available only in the new AdWords interface, hover...

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