Companies like TVision, FreeWheel, Tru Optik, and Google are leading the charge into OTT.
This story has been updated. Last month, Digg, an old beloved content aggregation destination, made the sad announcement to its loyal following that it was shutting down its RSS platform, Digg Reader. This wasn’t merely a product decision, it turns out, but a development as the company transitioned to a new parent company. Multiple sources tell me that Digg, formerly owned by Betaworks, has been sold to the little-known Boston-based ad-tech company BuySellAds. The company bought Digg’s assets, as well as its editorial and revenue teams, for ...
Ad-tech company PubMatic shares popped after the company launched its initial public offering Wednesday. Here's why the company went public now.
Factual entertainment giant Discovery has acquired the assets, technology and intellectual property of ZEDO, an advertising technology company based in both the United States and India. The acquisition will bring ZEDO’s technology in-house and enable faster innovation across Discovery’s ad solutions. This acquisition brings key ad technology platform capabilities, including a Supply-Side Platform (SSP) & Real Time Bidding (RTB) capabilities, which enhances Discovery’s global direct-to-cons...
IAS is acquiring an ad-tech company that specializes in connected TV as consumers’ viewing habits skew digital. Photo: Jenny Kane/Associated Press Ad-verification firm Integral Ad Science...
List of the largest tech companies by market capitalization, all rankings are updated daily.
Ad tech company Integral Ad Science began trading on Wednesday under the ticker "IAS."
Simultaneous complaints have been filed with European data protection authorities against Google and other ad tech firms under the GDPR
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Spotify said it has agreed to acquire Megaphone, which offers technology for podcast publishers and advertisers seeking targeted slots on podcasts.